Believe it or not, YES! The google searches, the websites you've visited, you're shopping habits are all collected, analyzed and archived by online companies. Use anonymizers to mask your identity. Don't surf to the other sites while you're logged on your mobile banking session.
There are 100 ways to protect yourself and here's 22 of them:
EFF's Top 12 Ways to Protect Your Online Privacy
http://www.eff.org/wp/effs-top-12-ways-protect-your-online-privacy
CDT's 10 Ways to Protect Your Privacy Online
http://www.cdt.org/privacy/guide/basic/topten.html
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